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Customer Acquisition Cost (CAC): Difference between revisions
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Customer Acquisition Cost (CAC) (view source)
Revision as of 13:44, 8 December 2022
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;Marketing Expenses (M<sub>x</sub>) include | ;Marketing Expenses (M<sub>x</sub>) include | ||
* the wages all of the personnel in | * the wages all of the personnel in Marketing | ||
* all expenses for tools uses by this personnel | * all expenses for tools uses by this personnel | ||
* excluding company-wide tools like email, chat, data storage etc. | * excluding company-wide tools like email, chat, data storage etc. | ||