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  • 15:11, 21 February 2023 Mara Melão talk contribs created page Churn Rate (Created page with "Churn rate refers to the rate at which customers or subscribers discontinue using a product or service over a given period of time. It is a metric used to measure customer retention and is typically expressed as a percentage. == Definition == Determine the time period (\Delta t\) for which you want to calculate the churn rate (e.g., a month, a quarter, a year). <math> Churn Rate = (\frac{Total Number of Customers lost \Delta t\}{Total Number of Customers at the begin...")