Information for "Customer Lifetime Value (CLV)"

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Display titleCustomer Lifetime Value (CLV)
Default sort keyCustomer Lifetime Value (CLV)
Page length (in bytes)1,378
Page ID39
Page content languageen - English
Page content modelwikitext
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Page creatorMara Melão (talk | contribs)
Date of page creation11:44, 21 February 2023
Latest editorMara Melão (talk | contribs)
Date of latest edit12:48, 21 February 2023
Total number of edits2
Total number of distinct authors1
Recent number of edits (within past 90 days)0
Recent number of distinct authors0

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Description

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Customer lifetime value (CLV) is a metric that estimates the total value a customer brings to a business over the duration of their relationship with the business. It is an important concept for businesses because it helps them understand the long-term revenue potential of a customer, and helps them make decisions about how much to invest in acquiring and retaining customers.
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